The beauty of a blank sheet of paper is creating something completely new and revolutionary without the constraints from the past.

Bringing this new concept to roads around the world is when the real work begins.

We are not only designing hypercars, but everything else that precedes and follows. We shape our brand, conceive new products, enhance the experience and create compelling designs to reflect what we think of the future. Closely working with many departments, Rimac Design team is international and interdisciplinary, involving transportation design, color and trim, UX design, product design, and graphic design.

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